Sandesh started out as a Gujarati newspaper in 1923. Today it has five editions and is circulated across the state of Gujarat. Owned by The Sandesh Limited, Sandesh has a 5 crore readership and continues to grow further.
Reasons for Popularity:
Ever since the launch of Sandesh, the newspaper has managed to play a vital role in ensuring welfare of millions of Gujaratis. The reporting team and a well connected network of news agencies owned by Sandesh aims in educating readers about current affairs in India and the World. A wide variety of supplements covering various topics have also become a point of interest for readers of Sandesh newspaper.
Growth of advertising in Sandesh:
Sandesh is circulated simultaneously in five separate editions including Ahmedabad, Baroda, Surat, Rajkot and Baroda. This is drawing the attention of advertisers from all around the country who want target Gujarati communities for promotion via newspaper advertising.
Gujarat Samachar is the biggest rival of Sandesh in Gujarat. English news dailies like Times Of India also compete to capture a part of Sandesh’s readership.